The series tells the stories of some of the characters who work or are related to an imaginary shopping center Centovetrine, located in the center of Turin. There are many stories of love and passion, but also struggles for power and dynastic quarrels in the telefilm.

Roberto Alpias Ettore Ferri
Elisabetta Corainias Laura Beccaria
Marianna De Michelias Carol Grimani
Michele D'Ancaas Sebastian Castelli
Annamaria Malipieroas Maddalena Sterling
Pietro Genuardias Ivan Bettini
Alessandro Marioas Marco Della Rocca/Lorenzo Marasco
Caterina Vertovaas Rossana Grimani
Sergio Troianoas Valerio Bettini
Roberto Farnesias Giuliano Corsini