Questions Are the Answer: A Breakthrough Approach to Your Most Vexing Problems at Work ...

Books

2018 Nautilus Book Awards Silver Winner What if you could unlock a better answer to your most vexing problem-in your workplace, community, or home life-just by changing the question? Talk to creative problem-solvers and they will often tell you, the key to their success is asking a different question. Take Debbie Sterling, the social entrepreneur who created GoldieBlox. The idea came when a friend complained about too few women in engineering and Sterling wondered aloud: "why are all the great building toys made for boys?" Or consider Nobel laureate Richard Thaler, who asked: "would it change economic theory if we stopped pretending people were rational?" Or listen to Jeff Bezos whose relentless approach to problem solving has fueled Amazon's exponential growth: "Getting the right question is key to getting the right answer." Great questions like these have a catalytic quality-that is, they dissolve barriers to creative thinking and channel the pursuit of solutions into new, accelerated pathways. Often, ...